Voice of Customer Tests
Voice of Customer skills and practices
Topics
Tests
NPS/CSAT + Churn Prevention — Intermediate
Turn VoC survey signals into retention plays: segment risk, closed-loop follow-up, and renewal saves—not vanity scores alone.
IntermediateOpenFeedback Loops — Advanced
Strategic feedback systems: portfolio governance, causal learning, and org design for listening.
AdvancedOpenFeedback Loops — Intermediate
Operating feedback systems: taxonomies, prioritization, multi-source synthesis, and customer communication.
IntermediateOpenFeedback Loops — Beginner
Basics of customer feedback loops: capture, route, act, and close the loop with customers.
BeginnerOpenQBR Prep — Advanced
Executive QBRs: portfolio storytelling, multi-entity politics, and commercial strategy.
AdvancedOpenQBR Prep — Intermediate
Running strong QBRs: storytelling with data, multi-threading, commercial alignment, and difficult conversations.
IntermediateOpenQBR Prep — Beginner
Basics of preparing a Quarterly Business Review: agenda, outcomes, attendees, and follow-ups.
BeginnerOpenNPS & CSAT — Advanced
Significance, driver analysis, ethics, cohort design, VoC hub architecture, and board reporting.
AdvancedOpenNPS & CSAT — Intermediate
Bias, benchmarking, playbooks, CES, governance, and QBR storytelling with VoC.
IntermediateOpenNPS & CSAT — Beginner
NPS buckets, CSAT basics, relationship vs transactional surveys, and closed-loop hygiene.
BeginnerOpen